Oh No

Oh No – Dr. No’s Oxperiment

Originally, a beat album was a compilation of instrumental tracks a hip-hop producer would gather onto a single disc, and showcase to interested lyricists. Like a buffet line, a rapper would peruse the selection, checking off the tracks he wanted and a deal would be struck. Beat records mainly existed in the background of hip-hop, but credit innovative producers like Dan the Automator, Jay Dee and Madlib for incorporating goofy over-looked kitsch and mining a wide array of odd ball samples to create instrumental albums that could capture a listeners attention without the hyperbole of an animated rapper. On the instrumental affair of Dr. No’s Oxperiment, Oxnard-born producer Oh No relies solely on a staple of folk and psychedelic albums from the Middle Eastern and Southern European as his source of inspiration. Awashed in Arabic vocals, crisp drum claps and fuzzed out melodic tones more intoned for a Turkish opium den, Oh No taps into an over-looked musical avenue to inject hip-hop with a future of new sounds.